大家是如何看待加拿大鵝這么貴的?
Why Canada Goose Is So Expensive | So Expensive | Business Insider
譯文簡介
Canada Goose(加拿大鵝)的派克大衣已成為財富、名流和好萊塢的代名詞,但這個品牌并非一開始就是如今的高端奢侈標簽。這個最初鮮為人知的實用主義戶外服裝制造商,歷經(jīng)數(shù)十年變革與三代領(lǐng)導(dǎo)者的經(jīng)營,才蛻變?yōu)橐环N身份地位的象征。自2001年接任首席執(zhí)行官以來,Dani Reiss利用品牌以品質(zhì)著稱的口碑,培育出一群渴望擁有這些外套的狂熱追隨者。以下是Canada Goose如何從為競爭對手生產(chǎn)夾克,到出售售價超過部分二手車的派克大衣的歷程。
正文翻譯

Canada Goose(加拿大鵝)的派克大衣已成為財富、名流和好萊塢的代名詞,但這個品牌并非一開始就是如今的高端奢侈標簽。這個最初鮮為人知的實用主義戶外服裝制造商,歷經(jīng)數(shù)十年變革與三代領(lǐng)導(dǎo)者的經(jīng)營,才蛻變?yōu)橐环N身份地位的象征。自2001年接任首席執(zhí)行官以來,Dani Reiss利用品牌以品質(zhì)著稱的口碑,培育出一群渴望擁有這些外套的狂熱追隨者。以下是Canada Goose如何從為競爭對手生產(chǎn)夾克,到出售售價超過部分二手車的派克大衣的歷程。
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My parka is 8 years old and is as good as day 1. I'm sure it'll last almost forever.
我的派克大衣穿了8年還像新買的一樣,我敢說它能穿一輩子。
My wife bought a new coat every year, and they wore out. Then she bought a Canada Goose and that's the last one she bought. Over 10 years ago.
我老婆以前每年都要買新外套,但總穿壞。自從買了加拿大鵝,她再沒換過——那可是十年前的事了。
Absolutely ridiculous. Its just a jacket and nothing unique.
簡直離譜,不就是件普通外套嗎?有什么特別的?
After the fur and down activists, the oil activists will complain about the removal materials. Might as well just close down, everyone go naked..
先是毛皮和羽絨動保人士抗議,接下來石油環(huán)保分子又要指責(zé)生產(chǎn)材料了。干脆關(guān)門大吉,大家都裸奔算了。
University students love this brand. They must be rich (or have rich parents) to afford these winter coats.
大學(xué)生最愛這個牌子,能買得起這些冬裝的人,家里肯定非富即貴。
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Greed. Simple answer. There are so many jackets that keep you warm in the winter that don't cost over $1,000 bucks. I'm offended as a Canadian, frankly. I have a 200 dollar wool jacket that is incredibly stylish and warm. The people who buy this either want to show off how much money that have or are suckers. Canada is MOSTLY frozen for half the year and you generally won't see regular Canadian's wearing these unless they're the "pompous" type of person, then they'll definitely have one. Want to show off your wealth, buy a Canada Goose jacket. Most of the people I see buying these are immigrants who want to seem more Canadian.
答案很簡單:貪婪。明明有那么多千元以下的保暖冬裝可選。作為加拿大人,這真讓我感到冒犯。我的200刀羊毛外套又時髦又暖和,買這牌子的人要么是炫富,要么就是冤大頭。加拿大半年都是冰天雪地,但普通老百姓根本不會穿這個——除非是自命不凡的家伙。想顯擺身家就買加拿大鵝吧,反正我看到的買家大多是想要假裝融入加拿大的移民。
Canada goose is ridiculous expensive for no reason other than people are stupid enough to pay the price....
加拿大鵝貴得毫無道理,純粹是收割智商稅。
i wear Canada Goose bc it keeps me warm
i wear Canada Goose bc its made in Canada
i wear Canada Goose bc its comfortable
i wear Canada Goose but i remove the patch and name bc i want to keep it
我穿加拿大鵝因為它保暖
我穿加拿大鵝因為它是加拿大制造
我穿加拿大鵝因為它舒適
我穿加拿大鵝但拆掉了商標,因為我想低調(diào)點
Made in Canada not in Asia...quality and durability is here! worth every penny!
加拿大本土生產(chǎn)而非亞洲代工,品質(zhì)和耐用性有保障!絕對超值!
Here in NYC, every other coat I see on the street is a Canada Goose. I would never wear anything that appeals to the masses.
在紐約街頭,每兩件外套里就有一件是加拿大鵝,我絕對不會穿這種爛大街的牌子。
Meso predators have provided use clothing for centuries. It's waterproof, flame resistant, warm and will last generations while not taking generations to decompose.
幾個世紀以來,中型掠食動物的皮毛為我們提供衣物,既防水阻燃又保暖,還能代代相傳,同時不會像化工產(chǎn)品那樣需要數(shù)百年降解。
I love my Canada Goose jacket. Watched Day After Tomorrow at least twice a year since its release and have NEVER NOTICED THE JACKETS hahahah
超愛我的加拿大鵝外套?!逗筇臁飞嫌澈笪颐磕曛辽倏磧杀?,但居然從沒注意過里面的夾克,哈哈哈!
the quality has gone crap. i boiught on 4 years ago and developed small tears out of daily use and now canada goose cant repair it saying it is unrepairable ...small tears and they cant repair a jacket which i got for 1600$. avoid
質(zhì)量越來越差,四年前買的日常穿著就出現(xiàn)小裂口,現(xiàn)在品牌方居然說無法修補?;?600刀買的衣服連小破損都修不了?避雷吧。
I worked at one of Canada Goose stores that was opening near me in a mall back in 2019. I was on that job for maybe 2-3 week and it was great. They payed a lot of overtime because they wanted the job done "yesterday". I think I worked 12 hour days, 7 days a week for the time I was there. And then a few months later covid happen, rip malls.
2019年曾在商場新開的加拿大鵝門店工作過,雖然只待了兩三周,但體驗很棒。公司瘋狂發(fā)加班費催進度,我記得當時每天工作12小時,一周七天連軸轉(zhuǎn)。結(jié)果幾個月后疫情爆發(fā),商場全完了。
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"Came to a grand".... not good enough, we need to drain these fuckers and charge 2000.00. The more I watched this, the more aggravating it got!
"定價近千元"還不夠?就該榨干這些混蛋,標價2000刀!越看視頻越來氣!
I understand they wanted to reduce fur, but they totally pussied out by removing it from everything. Ok, reduce it, but there are a lot of people who still want it, and there is nothing wrong with it. Also, going public is the death of true quality, by selling out to the pressure of sales over everything else. I personally wouldnt touch any of the new stuff, because I bought mine for functionality
理解他們想減少毛皮使用,但全面取消就是慫包行為??梢赃m當減少,但仍有大量消費者需要這個功能,而且上市就意味著向銷量壓力屈服,真正品質(zhì)就此消亡。我個人絕不會買新款,當初就是沖著實用性才買的。
Go Canada Go Im very proud of the Canada goose company
加拿大加油!為加拿大鵝公司感到驕傲!
Creating wealth entails establishing positive routines, I had only $78k to my name at 42 when I first woke up to this reality. I chose the stock market as a medium of growth, got an excellent financial advisor, Financial management is a vital subject that many avoid, often leading to future regrets.
創(chuàng)造財富需要建立良性循環(huán)。42歲認清現(xiàn)實時我只有7.8萬存款,選擇股市作為增值渠道并找到優(yōu)秀理財顧問。財務(wù)管理這門必修課,很多人逃避,最終只會追悔莫及。
So expensive that they sell their product and surely the seamstresses pay a shitty salary
賣這么貴,縫紉工肯定拿著微薄薪水吧?
As someone who had never heard about Canada Goose before now, I opened this video expecting a documentary about luxury meat!
作為從沒聽說過這個品牌的人,我點開視頻時還以為要講加拿大鵝肉有多貴!
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All I hear is it was once for workers and then they jacked up the prices because "brand" its disgusting
聽說這牌子原本是給工人穿的,后來打著"品牌"旗號瘋狂漲價,真惡心。
Maybe if it had john wick 2 bulletproof fabric would it be worth 2k
要是用《疾速追殺2》里的防彈面料,賣兩千刀還差不多。
this video proves that humans are stupid. humans will not buy quality but rather a logo. yes i know that canada goose is quality but he had to make it an expensive logo
這個視頻證明人類有多蠢,大家買的不是品質(zhì)而是logo。我知道加拿大鵝質(zhì)量好,但硬生生把產(chǎn)品做成天價商標。
Get a RAB jacket instead. Better quality 1/4 price.
不如買RAB夾克,質(zhì)量更好,價格只要四分之一。
It's is also truely quality. I've had my 1000euro jacket for 11years and it's still in perfect shape. Just a bit of tear at the wrist area that I've fixed. But rest still perfect
質(zhì)量確實過硬,我那件1000歐的外套穿了11年,除了手腕處自己補過的小裂口,其他部分完好如新。
My dream jacket. Even as a Canadian, I cannot afford it.
夢想中的外套,可即便作為加拿大人,我也買不起。
The reporter kept mentioning the price so many times that makes me wanna vomit. She must grew up poor and has never seen a designer jacket in her life. A 1k or 2k jacket shocked her so much that she has to keep mentioning the price over and over again.
記者反復(fù)提價格聽得我想吐,這女的肯定窮出身,這輩子沒見過名牌外套。一兩千刀的夾克就把她嚇到了,非得不停念叨價格。
i was going to say, they're all over they dam place, so you think it wouldnt be, but they have a suprisingly small amount of meat for such a large bird, so there's a bit more work than youd expect for what you end up with. those guys did seem a bit overdressed. wasnt even cold enough to see their breath
本來想說加拿大鵝滿大街都是,應(yīng)該不貴。但沒想到這種大鳥出肉率這么低,處理起來比想象中麻煩。不過視頻里那些人穿得也太夸張了吧,天氣根本沒那么冷,連哈氣都看不見。
Ironically, in Ireland it is considered trashy to wear Canada goose as lots of drug dealers etc wear them. Its actually seen as a bit scummy
諷刺的是,在愛爾蘭穿加拿大鵝會被認為很low,因為很多毒販穿這個,簡直成了混混標配。
best decision: Made in Canada i hope other companies will leave china sooner, made in china is not good for business
最明智的決定:加拿大制造。希望更多企業(yè)早日撤離中國,"中國制造"對生意沒好處。
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Keep selling $2000 jackets only 5% of the population can afford.
繼續(xù)賣兩千刀的外套吧,反正只有5%的人買得起。
most of the people that have Canada Goose clothing in Ireland are Drug Dealers
在愛爾蘭,穿加拿大鵝的基本都是毒販。
in the uk canada goose is worn by scumbags and try hards
在英國,加拿大鵝是混混和裝逼犯的標配。
what makes it expensive is the overhead cost, its made in canada wage is high, compared shen its made in China,mVietnam or cambodia.
貴就貴在運營成本,加拿大本土生產(chǎn)工資高,和在中國、越南、柬埔寨生產(chǎn)沒法比。
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In whole 21 mins, you never talked about why tf is Canada goose so expensive. This was bullshit tbh
21分鐘視頻壓根沒講加拿大鵝為什么這么貴,純屬扯淡。
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I have two Canada goose and i just got my Arc'teryx alpha parka. Canada goose is not worth the price. My new jacket is 1200 cad plus tax, it's the warmest and most comfortable jacket I've ever own. It's about 500 dollars cheaper than the Emory Parka i have.
我有兩件加拿大鵝,剛買了始祖鳥Alpha派克大衣。加拿大鵝根本不值那個價。新外套含稅1200加元,是我穿過最暖和舒適的,比Emory款還便宜500刀。
Born and raised in Canada, just turned 54 years old. Ive never heard of this brand.
土生土長加拿大人,今年54歲,從沒聽說過這個牌子。
Jackets within 500-600 are enough to buy a jacket that functions and lasts for decades. Anything that we pay above this is for the brand name.
500-600刀就能買到功能齊全、穿幾十年的外套,超出這個價的全是品牌溢價。
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The majority of the CG you see everyday is fake, prob 75% plus is knockoff copies so most people assume it is fake, just like many other so-called luxury brands.
日常見到的加拿大鵝75%以上是假貨,和那些所謂奢侈品牌一樣,大家默認都是山寨。
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100 percent of tarrifs go to tax breaks for billionairs.
所有關(guān)稅最后都變成了億萬富翁的減稅優(yōu)惠。
When I heard they stopped using coyote fur for some idiots screaming in the streets I changed idea! Wanted it so bad but with the fur
聽說因為街頭白癡抗議就停用郊狼毛,我立刻打消購買念頭!本來超想要帶毛領(lǐng)的款。
I believe no longer offering fur is what will be the demise of this company.
不再提供毛皮產(chǎn)品會毀了這個公司,我敢斷言。
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No offense but i guarantee my 100carharttjacketiswarmerthanthis2,000 jacket.
無意冒犯,但我100刀的Carhartt夾克絕對比這2000刀的暖和。
I remember living in Toronto and buying Canada Goose because all of the bouncers and film crews wore it. That's why it got popular.
記得在多倫多生活時,因為保安和劇組人員都穿這個才買的加拿大鵝,這就是它火起來的原因。
Had a girlfriend that worked in film in NYC. Anyone worth anything was wearing CG. She said it was because they spent a lot of time waiting and the Goose was the only option to stay warm.
我在紐約有個前女友混跡電影圈,她說但凡有點身份的人都會穿加拿大鵝,因為劇組經(jīng)常需要長時間在戶外待命,只有穿這個牌子才能扛得住嚴寒。
Canada Goose went full Burberry. Never go full Burberry.
加拿大鵝現(xiàn)在完全走上了巴寶莉的老路,記住,學(xué)巴寶莉過度營銷準沒好事。
I can get exactly the same jacket for $70. Thus definitely overpriced. I like the video about the brand. Management must increase the quality of product to match high price tag.
花70刀就能買到同款夾克,這定價明顯虛高。不過視頻內(nèi)容挺有意思,管理層該提升產(chǎn)品質(zhì)量來匹配高價定位了。
That big logo is just another status symbol for the middle class to waste money on to try and pretend they are wealthy while falling behind on credit card payments.
那個顯眼的大logo不過是中產(chǎn)裝闊的符號,他們刷爆信用卡也要買來充面子,實際上連賬單都還不清。
Ah yes Peta... Don't abuse animals, good idea, abuse people instead... yeah they suck, they were also nearly reclassified as a euthanasia company as they killed so many of the pets they "liberated" from their owners. Really looking after those animals and ethical.
說到PETA,他們嘴上喊著保護動物,結(jié)果把從主人那里"解救"的寵物大批安樂死。這種偽善組織就該被重新歸類為動物安樂死機構(gòu)。
Imagine spending 2000 dollars on a coat which has long since been outcompeted. MANY winter coats will do what a Canada Goose coat does. Literally nothing has changed about the coat except how much they charge for it.
花兩千刀買件早就被超越的外套?現(xiàn)在隨便哪款冬裝都能達到鵝牌效果。這牌子除了漲價根本沒實質(zhì)改進。
My fellow asian friends wear these for fashion. I wear them to survive.
我的亞裔朋友買這牌子是為了趕時髦,而我穿它是為了在嚴寒中活命。
I have an Eddie Bauer from the 80s that cost $400 that makes Canada goose look like trash!
我80年代花400刀買的Eddie Bauer外套,質(zhì)量能把現(xiàn)在的加拿大鵝秒成渣。
Its because theyre a bunch of scam. Artists who want to rip off customers and help their already rich shareholders hold!! theres nothing about those jackets that is worth $1500-$2000 anymore like nothing they use garbage plastic materials and they dont even use real fur anymore they are literally the same thing that a plastic bottle is made out of a plastic bottle does not cost $1500 at most. Their jackets should be $500.
現(xiàn)在這些夾克根本不值一兩千刀,用的都是廉價塑料材料,連真毛領(lǐng)都沒了。成本跟塑料瓶差不多,定價就該在500刀左右。
Well if you tell customers that you won't use natural ingredients and move awaay from down. Things that make your jacket what it is and you try to move into saturated plastic jacket market, ofc market share will drop.
放棄天然材料和羽絨這些核心賣點,轉(zhuǎn)頭扎進塑料夾克的紅海市場,市場份額不跌才怪。
Are we aware of how goose down is harvested? Anyone research this?
有人關(guān)注過鵝絨是怎么采集的嗎?真該好好查查他們的供應(yīng)鏈。
Because people are consumer led sheep who have no imagination
說到底,消費者都是沒主見的跟風(fēng)羊群。
stopping fur and down is the downfall. as it's damage performance
停用毛皮和羽絨是致命敗筆,直接毀了產(chǎn)品性能。
I got a Snow Mantra, expensive but so warm. But everytime i wear it i have to watch my back because (the new pepole) in Sweden want to have it to. They killd a guy for his Canada Goose jacket, sad but true.
我買了件超貴的雪咒系列,確實暖和。但在瑞典穿出門得時刻警惕,有新移民會為搶加拿大鵝殺人——去年真有倒霉蛋因此喪命。
Eliminating real fur is a wrong move. Also I want Canada Goose to have GOOSE inside
取消真毛領(lǐng)是大錯特錯,再說既然叫加拿大鵝,填充物就該用鵝絨啊。
Baloney Canada Goose coats were so popular in the early 90s and late 80s when I was in school and they were only a couple hundred bucks!!!!
胡說八道!80年代末90年代初我上學(xué)時這牌子就火,當時才賣幾百刀!
Honestly theyre just a posers jacket now. Very few people are actually out in conditions that warrant a 1k+ jacket.
說實話現(xiàn)在買這牌子的都是裝逼的,真正需要千元級防寒服的人根本沒幾個。
Canada Goose is complete garbage now that the family sold out to private equity. The new ones are not going to keep you warm and wont last like the older ones. plus they jacked up the price for lower quality.
自從被私募收購,加拿大鵝就成垃圾了。新款既不保暖也不耐穿,質(zhì)量縮水還瘋狂漲價。
for 2k they're still being made by Chinese laborers
賣兩千刀的夾克居然還是中國勞工生產(chǎn)的。
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It really kind of sucks that luxury brands are ditching fur because the synthetic replacements just don't work as well or feel the same as fur does
奢侈品牌跟風(fēng)棄用真毛皮真惡心,合成材料根本達不到同等效果。
I am a home cook and I thought this was a video about why goose - as in, the FOOD - was so expensive.
作為家庭主婦,我點開視頻以為是講鵝肉為啥貴,畢竟鵝肝確實不便宜
My dad had an expedition parka for working at the south pole for a year. Until it burned in the LA fires this year
我爸有件南極科考穿的遠征派克大衣,結(jié)果今年洛杉磯山火給燒沒了。
Got my first Canada Goose Parka in 2012 for $850. It looks new today. Got a pair of gloves few years later, absolutely solid. Got another style of Parka this year, I feel its not the same solid quality as my 13 year old Parka, but comparing it to Monckler, i think it's up to the test for the day.
2012年花850刀買的初代鵝牌派克大衣至今如新,后來買的手套也很耐用。今年新買的款式雖然不如老款扎實,但比起盟可睞還算能打。
Didn't Canada Goose sell to an American company...welp guess we gotta buy Nobis if that's still Canadian
加拿大鵝不是賣給美國公司了嗎?看來要支持國貨得改買Nobis了——如果這牌子還沒被收購的話。
Just. Saw the whole video and still waiting to understand why they're so expensive other than people are stupid lemmings....
看完整個視頻還是沒懂,除了人傻錢多,這牌子憑啥賣這么貴?
Canada Goose Jackets (Canada), Hermes Bags (France) and Brunello Cucinelli Sweaters (Italy).
三大奢侈品牌:加拿大鵝(加)、愛馬仕(法)、布魯內(nèi)羅·庫奇內(nèi)利(意)。
I've had the same Canada Goose jacket for 12 years. It's still in good condition.
我的鵝牌夾克穿了12年,現(xiàn)在狀態(tài)依然良好。
whose idea is it to name a luxury brand "Canada Goose"
到底是誰給奢侈品牌起"加拿大鵝"這種土味名字的?
I bought my Canada Goose $1400 real fur and Moose Knuckles $1000 in 2016. They are still the 2 best jackets i ever pushed. Still worm and looks good. My Northface jacket became trash. now. I would not recommend Canada Goose parka jacket $2000 now looks trash and cheap made.
2016年買的1400刀真毛領(lǐng)鵝牌和1000刀駝鹿指節(jié)依然是我最棒的兩件外套。相比之下北面已成垃圾,現(xiàn)在2000刀的鵝牌派克做工廉價,不建議購買。
I have a under armor jacket I bought five years ago on clearance. Still looks new because I wash it. And very warm. I spent about $80-$100. I also live in Minnesota. If it's cold I bundle up with a $8 base layer from Costco. And a sweater that cost about $20. Well worth the investments.
五年前清倉價80-100刀買的安德瑪夾克,定期清洗至今如新。我在明尼蘇達州靠8刀Costco打底衫+20刀毛衣組合就能過冬,這錢花得值。
I bought one every 5 years in Sweden, but the quality is garbage, hems broke, zipper broke, still got another one because its nice and warm, but I dont think the quality is extraordinary
在瑞典每五年買件新的,雖然縫線開裂、拉鏈損壞,但圖它暖和還是回購。不過質(zhì)量真沒傳說中神奇。
Canada Goose not special in Canada, I'd say Moncler is but in the UK they love it
在加拿大鵝牌根本不稀奇,倒是盟可睞更有格調(diào),不過英國佬特別迷這個牌子。
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Funny how PETA protests Canada Goose when PETA has killed more animals than any other companies
PETA自己殺的動物比誰都多,還好意思抗議加拿大鵝,真是諷刺。
Greedy pigs running Canada Goose can shove it. Their jackets are unsightly, overpriced, and are only useable for at most, 4 months year. I can buy 4 beautiful leather jackets for the price of one ugly Canada Goose.
加拿大鵝的高管都是貪婪豬,夾克又丑又貴,一年只能穿四個月,同樣的錢能買四件皮衣。
My snow goose still in good condition, I bought at Sears!, didn't know its like Canada goose.
我在西爾斯買的雪鵝牌外套還好好的,沒想到現(xiàn)在成了加拿大鵝平替。
I spent a pretty penny buying a CG parka from Cabela's in 2011 for $900 and I still wear it every winter in Manitoba and its still just as warm and looks flawless. The quality is top notch and I have used different brands over the years but CG has been a winner on every part. I only wish the new version werent so expensive so I could buy more
2011年花900刀在Cabela's買的鵝牌派克,在馬尼托巴省穿到現(xiàn)在依然保暖如新。試過其他品牌都不如它,可惜新款太貴買不起了。
Just chiming in to say my 150 dollar jacket also lasted 10 years and is still in perfect working order like the comments about this lol
插句話,我150刀的外套也撐了十年,狀態(tài)和評論里吹的鵝牌一樣好,笑死。
That's not why its so expensive. $1000 for a jacket is price gouging. It's really that simple. Stupid people are willing to pay for a label, so that's why they can charge that much for it.
根本不是什么成本問題,定價千刀就是宰客,說白了就是傻子愿意為logo買單。
Or you could just buy a $1000 jacket from a company that paid $20 for it wholesale and put a stupid red and white patch with a hip name on it that won't last more than a few washes cause it's mass produced trash. If you want something functional that will last a lifetime,pay for the craftsmanship and it's one time cost. Give your money to the people who actually care and sell quality and not just a brand name
與其花千刀買成本20刀的流水線垃圾(洗幾次紅白標就掉),不如找真正用心做品質(zhì)的手藝人,買件能穿一輩子的好東西。
As a Canadian living on the French Riviera, I was surprised to spot Canada Goose jackets at Galeries Lafayette. While they may not be ideal for our warm climate, they would be perfect for outdoor activities in the nearby Rh?ne Alps.
作為住在蔚藍海岸的加拿大人,在老佛爺百貨看到鵝牌很驚訝。雖然本地用不上,但拿去附近的羅納阿爾卑斯山戶外活動正合適。
I've seen these at and they are not good quality.
我見過這牌子,質(zhì)量真心不咋地。
The Chinese sew at the factory, so now it is impossible to distinguish a fake from the original, sometimes even the quality of the fake is better.
中國代工廠出來的貨,現(xiàn)在連行家都分不清真假,有些高仿質(zhì)量比正品還好。
Those newer designs look ridiculous. I really do dislike seeing these reliable utilitarian brands become fashion brands for the masses until the name loses its value. Eventually people start avoiding the brand just to not be seen as another trend follower.
新款設(shè)計丑爆了,實在受不了這些實用品牌淪為大眾潮牌,等品牌價值耗光,大家又會為了不撞款而避之不及。
I heard a few people mention on social media they should be called Canada Duck because the are filled with cheap duck feathers
社交媒體好多人建議改叫加拿大鴨,畢竟填充的都是廉價鴨絨。
Funnily enough in the UK this brand means you essentially claim benefits and are job less. Every time I see someone wearing this brand they look like they want to sell me an ounce. Or stab me. One of the two. It seems to have attracted all the brainless hooligans in England who think expensive brands = success. Its somewhat of a joke here tbh.
在英國這牌子成了領(lǐng)救濟金的無業(yè)游民標配。每次看到穿的人,不是毒販就是想捅人的混混。英格蘭的腦殘小混混覺得穿貴牌就是成功人士,簡直是個笑話。
Interesting to see how the stock price has slumped since ditching fur. I fear with their advertising campaigns they look similar to Jaguar and I can't see it working. Go woke go broke.
股價自棄用毛皮后暴跌真有意思,他們的廣告搞得像捷豹汽車,我看遲早要完,政治正確果然害死人。
I bought 4 toques, aka beanies in 2013. they were $65 a piece. I only have the grey and black ones left. The exact same ones are $195. Honestly if you have a car i dont see why you would need a jacket this warm.
2013年65刀買的四頂針織帽,現(xiàn)在只?;液趦身?。同款居然漲到195刀!講真有車族根本不需要這么厚的夾克。
Luxury clothing is one of the grossest industries around.
奢侈品服裝業(yè)是最令人作嘔的行業(yè)之一。
So in 8 years the revenue has quadrupled, but profit is basically the same. Lol
八年里營收翻了兩番,利潤卻原地踏步,笑死。
its funny cause I dumpster dive at there warehouse and get mass coats for free
說來好笑,我經(jīng)常在他們倉庫的垃圾箱里翻找,結(jié)果免費撿到大量外套。
My $60 jacket is just as warm and no birds were killed to make it.
我那件60加元的外套同樣保暖,而且制作過程中沒有傷害任何鳥類。
I dont have a Canada Goose. But I have another really expensive high end brand winter jacket, and Ive been wearing it all winter long for years and it still looks and feels brand new. If you live somewhere with cold winters I think a high end jacket is fully worth the money
雖然我沒有加拿大鵝,但另一件高端品牌冬裝我穿了多年,每年冬天都穿,現(xiàn)在依然像新的一樣。如果你住在寒冷地區(qū),高端外套絕對物有所值。
100% absolute over priced. Ya they are warm, but so are other jackets for less. And direct to consumer should mean lower prices. Not higher. As they say a fool and his money are soon parted
百分百虛高定價。確實保暖,但便宜的外套也能做到。直接面向消費者本該降價,結(jié)果反而更貴,真是應(yīng)了那句老話:傻子留不住錢。
I will never forgive myself for finding a canada gooze thick jacket in an outlet for cheap and no buying it because i didnt know about that brand. Its was less than 100 bucks.
有次在折扣店看到加拿大鵝厚外套才不到100刀,結(jié)果因為當時不認識這個牌子沒買,現(xiàn)在想起來恨不得抽自己。
If you spend this much money on a jacket you're insecure and stupid
花這么多錢買外套的人,不是缺乏安全感就是腦子進水。
When I see that patch on someone shoulder I roll my eyes...
每次看到別人袖子上那個標志性圓標,我都忍不住翻白眼。
All good until parents started buying them for their privileged children when they can't even afford the mortgages! Now we just see scruffy, young road men, thinking their bad floating round thr streets. Glad i never got one looking back!
本來挺好,結(jié)果連房貸都還不起的家長開始給熊孩子買這個,現(xiàn)在滿大街都是自以為很酷的邋遢小年輕,幸虧當初沒跟風(fēng)買。
Shift production outside western countries, price will drop by 80 percent with quality remaining same
要是把生產(chǎn)線搬到非西方國家,價格能降八成,質(zhì)量還能保持原樣。
Responsible for the wholesale slaughter of coyotes. Disgraceful company.
這家公司大規(guī)模屠殺土狼,真夠無恥的。
Wearing it is like announcing everyone that you are financially irresponsible, immature, superficial and that you need others attention because of lack self-respect.
穿這個等于向全世界宣告:你是個財務(wù)不負責(zé)、心智不成熟、膚淺虛榮且缺乏自尊的求關(guān)注患者。
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Worth it or not these are expensive because people are willing to pay for them. I can think of many better uses with $2k+ though ?.
值不值不重要,只要有人愿意買單就能定高價。不過兩千刀明明能花在更有意義的地方。
Im hoping to leave mine to my granddaughter vest n parka
我打算把自家的羽絨背心和派克大衣當傳家寶留給孫女。
Remember if it takes so many woman to assemble yo shete then it sprob exp.
Most important is story behind it. Key words. Hrs to make, hand sewed , hand made and so on.
When people say hand crafted it works like magix
記住,如果一件衣服需要這么多女工縫制,價格肯定低不了。關(guān)鍵是背后的故事營銷——耗時久、手工縫制、匠人精神這些關(guān)鍵詞,說"手工制作"就跟施魔法一樣管用。
I got mine because i was tired of always being cold. This turned out to be worth it for me.
買它純粹是因為受夠挨凍,結(jié)果發(fā)現(xiàn)真值這個價。
Not worth the money they charge, the quality is not that good and it should be for the cost.
根本不值這個價,質(zhì)量配不上標價。
I recently bought one and I was extremely unimpressed. The quality was not good and compared to the other high end brands this was the worst quality.
最近剛買了一件,大失所望,和其他高端品牌比,這家的質(zhì)量最差。
people - read the label ! its canada duck no goose! im not desperate to join the prc team on GO train platforms with their round patch on the sleeve
各位看清楚標簽!是加拿大鴨不是鵝!我才不想在城際列車站臺和那些袖子上縫圓標的某國同胞撞衫。
I just bought my first ever Canada Goose jacket for almost 2k. When I compared it to my husbands jacket he bought 4 years ago I was so upset because his jacket looks better made.
剛花近兩千刀買了人生第一件加拿大鵝,和老公四年前買的對比后發(fā)現(xiàn)做工明顯變差,氣得要死。
Canada goose sucks, one little snag and it rips to pieces
加拿大鵝太爛了,稍微勾到點東西就破個大口子。
I think its best for them to use natural fibers than synthetic. If it lasts long then thats sustainable. Than using plastic derived synthetic fibers
用天然纖維比合成材料強,只要耐用就是環(huán)保,總比用石油提煉的化纖強。
What a useless joke, I dont wear any jackets up to -15 C, t shirt is enough Im just abit sad I bought so many jackets in past now I have no use for them. Pay anything more than 200 for jacket is crazy, even battery heated one metabo was cheaper
太可笑了,零下15度我穿短袖就行,現(xiàn)在看著以前買的那些外套只覺得浪費?;ǔ^200刀買外套純屬瘋狂,帶電加熱的都沒這么貴。
As a 61 year old living in Canada, the most I ever paid for a winter coat was maybe $250. I finally took the plunge and bought a $1800 CG jacket and it is the best investment I made. Great for the cold weather but if you live anywhere south of NYC, you dont really get the benefit of this jacket.
61歲加拿大居民,以前買冬裝最多花250刀。咬牙買了1800刀的加拿大鵝后發(fā)現(xiàn)真值,不過紐約市以南地區(qū)根本用不上這么厚的衣服。
they might be good coats, but not priced for the average Canadian making under 60 grand year.
外套或許不錯,但年薪不到六萬的普通加拿大人根本買不起。
So the current CEO went - FAKE IT till you Make it - literaly
現(xiàn)任CEO完美詮釋了什么叫"裝到成功為止"。
i work at the canada goose factory in winnipeg its big asf
我在溫尼伯的加拿大鵝工廠上班,這地方大得離譜。
Not gonna lie, lately I see more people wearing Moose Knuckles than Canada Goose.
說真的,最近穿Moose Knuckles的人比加拿大鵝還多。
first i though u were talking about actual goose in canada.. then i thought it was some hokey team or something.. Its not that big of a brand as u think it is
剛開始以為你說加拿大真鵝,后來以為是冰球隊服品牌,其實這牌子沒你想的那么火。
Nothing like my Canada Goose for the warmth, and my Mackage for style.
保暖靠加拿大鵝,耍帥穿Mackage,完美組合。
LOL...I have a 10 year old Levis winter jacket. Kept me warm on the coldest days and nights. I bet it's warmer than this overpriced coats. Notice all the employees are NOT from Canada??
笑死,我穿了十年的李維斯冬裝在最冷的天都沒問題,肯定比這些貴價貨暖和。話說視頻里員工沒一個加拿大人?
Doesn't this say everything about canada. We had to see other people liking our stuff to see its value. Stop being weak. We got so much here in canada. Realize it
這就是加拿大現(xiàn)狀:非要別人認可我們的東西才覺得有價值。爭氣點吧!我們本土明明有這么多好東西。
No wonder the only people i see in canada that we are canda goose are rich tourist
難怪在加拿大穿加拿大鵝的全是土豪游客。
These are not 2000 dollars more like $180 at the bay. Does nobody look stuff up anymore?, All these people saying they bought them for 400 dollars got shafted. Check the bay right now.
哪要兩千刀?Hudson's Bay商場才賣180刀?,F(xiàn)在人都不查價格嗎?那些說花400刀買的都被坑了,趕緊去商場官網(wǎng)看。
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How can you even charge $1000++ for a jacket made mostly out of CHEAP plastic? I'd expect closer to 100% cotton or something. Full of deadly chemicals and made out of polyester is not something anyone should pay big bucks for.
用廉價塑料做外套還敢賣上千刀?我以為至少得用純棉材質(zhì)。含致命化學(xué)物質(zhì)的聚酯纖維根本不值這個價。
Ridiculous products for ridiculously idiotic people. Imagine having to finance a jacket just because it has a silly logo slapped on it?? XD
People are so foolish I can't understand it.
荒唐產(chǎn)品專騙傻子。居然有人為個破標志貸款買外套? 人類的愚蠢超乎想象。
Recently, I considered buying one and while on marketplace, the algorithm mustve picked up my intentions. Then I discovered that there are hundreds of these for sale seemingly out of peoples basements. Are they real? Are they knock offs? It was enough to turn me off completely.
最近想買件二手,結(jié)果算法推送了上百條地下室出貨信息。全是正品還是高仿的,直接把我勸退了。
Canada Goose must change the image of its brand like a brand not only for Asian people. There is no way you can associate CG with someone but Asian
加拿大鵝必須改變品牌形象,不能只吸引亞洲客戶。現(xiàn)在看到穿這個的默認就是亞裔。
Not too keen on many brands who make uber wealthy , wealthier- but Canada Goose is the real deal . And its not American
雖然討厭多數(shù)讓富豪更富的品牌,但加拿大鵝確實有真材實料,而且不是美國貨。
Having a puffer jacket from Canada goose I can say they're very durable and high quality
作為加拿大鵝羽絨服擁有者,必須承認它確實耐穿質(zhì)優(yōu)。
I used to own one of their parkas. After 3 years, the zipper broke and the fabric developed holes at the seams. Not worth the money.
以前有件派克大衣,三年后拉鏈壞了,接縫處破洞,根本不值這個價。
Genuinely one of the best purchases I've made. Its carried me through the coldest winter days
這輩子買得最值的東西之一,靠著它熬過數(shù)九寒天。
getting rid of the natural materials is what kills the brand, those natural materials are irreplaceable i would never buy any jacket from them the natural materials was exactly what made it so special and warm
放棄天然材料等于自毀招牌,這些材料無可替代。當初就是因為天然材質(zhì)才買,現(xiàn)在絕不會再購。
Sewings are not straight, retailer didnt change the defected good poor brand
車線歪歪扭扭,零售商還不給換瑕疵品,垃圾品牌。
I look for & use synthetic leather, fur & feathers in most clothes & shoes/boots but if Im buying an expensive item I plan on using for 5-10+ years you better believe Im buying the real thing. I dont care what anyone says the real thing works significantly better & stays looking better longer (if you take care of it). There are also a lot less chemicals absorbing into your skin & nasty crap destroying the environment in natural materials.
平時買衣服鞋子多用合成材料,但貴價耐用品肯定選真皮草真羽毛。真材實料性能更優(yōu)且保養(yǎng)得當更持久,還能減少化學(xué)物質(zhì)滲透和環(huán)境污染。
I'm a lifelong Canadian. I live in Alberta. It was minus 30 Celsius this week. I would never spend two grand on a coat. My current one cost two hundred and fifty bucks, and I didn't feel any cold at all. Although i'm not a trend addict like some people. Luxury is about delusion, to make you think you're better than other people
我是在加拿大土生土長的阿爾伯塔省居民。這周氣溫低至零下30度,但我絕不會花兩千加元買外套?,F(xiàn)在穿的這件才250加元,完全沒覺得冷。不過我和那些追逐潮流的人不同,奢侈品不過是讓人產(chǎn)生優(yōu)越感的幻覺罷了。
But it seems Canada Goose's all workers look like Chinese. All Chinese.
但看起來加拿大鵝工廠里的工人全是華裔面孔,清一色的中國人。
Sadly in the UK the Cg badge is now worn by chav's, and as such no matter how good the quality i just can't wear mine anymore as it has such a "pikey" stigma it's almost the new Burberry for those that remember what happened to that Brand. I've bought a Tom Ford parka instead, quality is exceptional and it has no massive badge telling every one who made it. Quiet luxury is the way forward.
可悲的是在英國,加拿大鵝的標志現(xiàn)在成了街頭混混的標配。不管質(zhì)量多好,我都不愿再穿自己的那件了——它幾乎成了新版的巴寶莉,帶著底層人群的標簽?,F(xiàn)在我改買Tom Ford派克大衣,品質(zhì)卓越且沒有顯眼logo,低調(diào)奢華才是正確選擇。
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I would pay $350 for a north face & $350 for a marmot I simply stopped following trends thats what it all comes down to.
我寧愿花350刀買北面,再花350刀買土撥鼠,說到底就是不再盲目跟風(fēng)了。
I remember that my Dad had a Snow Goose eider down parka back in the 80s that he got from work when he travelled to northern Ontario. He wore it up until he passed away in 2019.now I have it. What a fantastic garmentstill looks new.
記得父親80年代去安大略省北部出差時,公司發(fā)了件雪雁絨派克大衣。他一直穿到2019年去世,現(xiàn)在傳給了我。這件衣服簡直神奇——看起來還像新的一樣。
What, why would geese be expensive? They are literally free, you can just grab them by the neck and take them home.
等等,大鵝怎么會貴?明明可以隨便抓啊,掐著脖子拎回家就是了。
I'm Canadian, bought 1 10 years ago, and living in Winnipeg it definitely keeps me warm in -40 Celsius. But I hate that it has animal fur and down. But I know that's what makes it warm. Just no winning when it comes living in a freezing climate I think.
作為溫尼伯的加拿大人,十年前買的加拿大鵝確實能在零下40度保暖,但討厭的是必須用動物皮毛和羽絨,可又知道這是保暖的關(guān)鍵。在極寒地區(qū)生活,真是沒有兩全其美的選擇。
The reality is that heavy duty practical wear and luxury are mutually exclusive. Like, okay, you probably won't be robbed in on some ice sheet, but damaging or losing it isn't a worry you should have when the environment is life threatening. Even if it's proven to be robust. Same madness as with Rolex, no way a sane person takes that one diving even if you could. From an ethical standpoint, considering that 99% of customers probably aren't actually involved in Antarctic expeditions, you could as well save yourself the headache and just buy synthetics.
實用型重型外套和奢侈品本質(zhì)是矛盾的。就算在南極冰原不怕被搶,但生死攸關(guān)的環(huán)境里還要擔(dān)心衣物損壞或丟失?就算質(zhì)量過硬,這和戴勞力士潛水一樣荒謬。從道德角度看,既然99%的買家根本不去南極科考,還不如買合成材料省心。